If you haven't heard of Snapchat before, well it's a new social network and it's becoming famous (really famous) in US.
How it works
There're two ways to use Snapchat, but basically the idea behind is: delete everything you've shared after a period of time.
- You snap a video or a photo, add text, draw something and then publish it on your "story": every snap you publish into "your story" will be deleted after the next 24h.
- You choose to send a snap to a friend, as a "message": that snap will be deleted after your friend has seen it.
It's simple, it works and NO, DON'T DO WHAT YOU'RE THINKING: don't try to send pornographic pictures (don't be stupid) because your friends can still take a snapshot of it on their phones, even if Snapchat deletes the snap from the app.
Why I'm enjoying Snapchat
I would define Snapchat as the social of the moment, not in the sense of "moment as trendy" but "moment as what I'm doing now". It's like a vlog that automatically disapears after 24h. I truly think that this is the most intimate social ever, because you don't have filters (as Instagram of Facebook): you just share the things you're doing with your friends-followers as you're doing it. And it's fun.
Besides this, Snapchat is fun because you can also follow events and various snaps from all over the world. Everyday the Snapchat team selects a theme and many live snaps just to show what is happening in a city or at an event. I found myself following many events that I've never seen before (as a Nascar race) or looking at places I've never heard before (as a little city in Middle East).
My conclusion is: Snapchat is still a young social platform, its app has many bugs, it's not so friendly to use but... it has potential. It's a platform that is going to grow and, in my opinion, also the creation of Periscope is going this way: it highlights the desire of users to share their moments as they're happening. Maybe the world is becoming bored of Facebook and people finally want to see how things are really going, without filters, without long and stupid comments, just as-they-are.
You can follow me by pointing your camera, in your Snapchat app, to this image.